Learn more about the Professional Communication program.
Are you interested in pursuing a career in a communication-related field? Perhaps you would like to improve your communication skills for further success in your current career?
The Bachelor of Arts in Professional Communication meets the needs of people who are interested in or who have prior learning/work experience in a communications-related field. These areas can include: advertising, journalism, graphic arts, marketing, multimedia, film, web design and radio/TV broadcasting.
Emphasis is placed on enhancing students’ communication skills and competencies in the workplace. Coursework required for this degree path include:
- Communication Skills for Managers
- Business Ethics
- Technology and the Human Condition
- Professional Communication Seminar-Capstone Course
In addition, there is a Professional Communication degree elective requirement that enables students to focus their major on their goals and interests.
Students who complete a degree in Professional Communication are better prepared to succeed in their fields of interest. Our graduates have an enhanced ability to express themselves orally and in writing. They are able to assess leadership styles and their role in developing effective supervisor/employee relationships. Having gained the ability to evaluate current communications, our students can gauge their effectiveness for an organization’s health and productivity.In keeping with our mission at Siena, graduates are grounded in ethical communication skills that adapt to a variety of business situations.
Learn about the career opportunities you can have with a degree in Professional Communication.
Career Opportunities for PCM Graduates
- Advertising Specialist
- Broadcast Manager
- Communication Trainer
- Copy Writer
- Creative Director
- Director of Corporate Communication
- Entertainment Professional
- Freelance Writer
- Human Resources
- Independent Filmmaker
- Media Buyer
- Media Sales Representative
- Movie Producer
- Music Producer
- News Director
- News Writer
- Political Writer/Consultant
- Public information Officer
- Public Opinion Researcher
- Public Relations and Advertising
- Sports Announcer
- Television Producer
- Web designer
- Web Manager
Meet the Professional Communication Faculty
Associate Professor of Professional Communications