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Professional Communications

Professional Communication

My dream is right in front of me and I’m reaching for it. My end goal is to be a respected TV and film producer. … Education earns respect. Siena definitely gave me that badge of honor that I know is there.

Randy Holloway ‘10

TV and Film Producer, Detroit, Mich.

Tuition & Fees

About: Professional Communication
Meet the PCM Faculty
3 Things: Professional Communication
Career Opportunities

The Bachelor of Arts in Professional Communication meets the needs of people who are interested in or who have prior learning/work experience in a communications-related field. These areas can include: advertising, journalism, graphic arts, marketing, multimedia, film, web design and radio/TV broadcasting.

The Professional Communication major at Siena Heights University offers students a broad area of study that is relevant for virtually any career field.

Many colleges offer a bachelor’s degree in communications, but PCM goes above and beyond the traditional communications degree to prepare students not only for effective verbal and written communication, but also for the technological proficiency and research skills required in today’s workplace. PCM integrates Siena Heights’ Dominican traditions and mission of a competent, purposeful and ethical learning environment that prepares each individual to embody these values well beyond graduation.

The program meets the needs of people who are interested in or who have prior learning/work experience in a communications-related field. These areas can include: advertising, journalism, graphic arts, marketing, multimedia, film, web design and radio/TV broadcasting.

In addition, there is a Professional Communication degree elective requirement that enables students to focus their major on their goals and interests.

BACHELOR OF ARTS

DEGREE COMPLETION OF BA

Emphasis is placed on enhancing students’ communication skills and competencies in the workplace. Coursework required for this degree path include:

Communication Skills for Managers
Leadership
Business Ethics
Technology and the Human Condition
Professional Communication Seminar-Capstone Course

Course Type

Required Credit Hours

Course Type PREREQUISITES

Required Credit Hours 6Credit Hours

Course Type COGNATE

Required Credit Hours 9Credit Hours

Course Type COGNATE

Required Credit Hours 12Credit Hours

Course Type ELECTIVE

Required Credit Hours 15Credit Hours

Total for major

42Credit Hours

Course Name

Course Type

Credit Hours

Course Name Business Ethics or Business and Society

Course Type COGNATE COGNATE

Credit Hours 3

Course Name Leadership

Course Type COGNATE COGNATE

Credit Hours 3

Course Name Managerial Communications

Course Type COGNATE COGNATE

Credit Hours 3

Course Name Technology/Human Condition

Course Type COGNATE COGNATE

Credit Hours 3

Course Name Advanced Expository Writing